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& nbsp; & nbsp; & nbsp; outside the arenas, sports clubs swords, infighting & nbsp; & nbsp; & nbsp; "I heard that Nike signed the 'Running Fan'!" Since June, network The news began to rumors, a few days after Nike sternly denied. Now is the Adidas and Nike Olympic marketing sprint stage, the two sides have reached level exposure pursuit pinnacle. But in the eyes of many, when the "trick", the Nike seems better. & nbsp; & nbsp; & nbsp; I'm afraid there is no sense of crisis ??????? stronger partner of the Beijing Olympic Games.??????? born half a century later, Nike entered China earlier, and is now about 30% of the market share of the athletic footwear market in China ranked the boss. Adidas brand awareness in China of slightly inferior Nike, even from the 1930s to the glorious history of Olympic sponsorship also rarely known. & nbsp; & nbsp; & nbsp; Olympics: & nbsp; & nbsp; & nbsp; Adidas and Nike, this particular PK, not only related to China, but also a matter of the globe. ? As early as the beginning of 2007, Adidas chairman and CEO Herbert Hainer had asserted in 2010, Adidas expects to reach sales target of one billion euros in China; and by pulling the Olympic Games, in 2010 global sales Adidas the amount is expected to reach 10 billion euros. At present, Adidas's sales in China only about 5 billion yuan. & nbsp; & nbsp; & nbsp; most Adidas anxiety is that it paid approximately $ 100 million for the "Beijing Olympic Partner" title, and in the Beijing Olympic Games, China 28 major items of 22 teams will be dressed in sportswear and sneakers with the Nike logo in the competition, and will be frequently broadcast on television. & nbsp; & nbsp; & nbsp; This is bound to be an exciting game Landlords - Adidas is the "landlord", Nike has got a good hand. In order to be their common regarded as "second-largest market," China to seize the initiative, in order to not "taken advantage", Adidas pull out all the stops. However, the deal with Nike this "old slick," is not so simple. & nbsp; & nbsp; & nbsp; positive PK & nbsp; & nbsp; & nbsp; ". Let us look at the Nike surprised look it," November 30, 2007, with the the general manager of Adidas Greater China director ????? heard shouting, blond Olympic project director Erica and Bi Po-yuan, vice president of the Greater China market and looked out of the conference room passionate, straight men who called Across Beijing Yongding tower. & nbsp; & nbs jordans on sale mens p; & nbsp;? In order to achieve the grand goal of Herbert Hainer, and from the end of 2007, Adidas Olympic marketing battle to enter the battle, Bi Po-yuan and Erica's nerves are taut They inadvertently vacation, playing golf, not even retired and sit goods for coffee, even an interview with reporters also controlled within a very short time. & nbsp; & nbsp; & nbsp; This evening, ????? on the Yongding Gate tower started brewing for two years, 08 Olympic program - "with the 2008 nothing is impossible." At this time Erica and Bi Po-yuan finally relieved. Two years of their Olympic marketing team planning the theme of planning over 10, was born in discussing the optimal solution, PK and continuous improvement. In the eyes of Bi Po-yuan, nearly 08 Olympic program is to determine the maximum ace in the Adidas Olympic marketing success of China. & nbsp; & nbsp; & nbsp; since that time, "with the 2008 nothing is impossible," the ads frequently appeared in major media, bus stations, subway. Bi Po-yuan told reporters that, in order to make Feng Kun, Zhao Ruirui, Hu Jia, Zheng Sui Feifei and so on to complete the exciting action in the solidarity of the Chinese people shot, Adidas brings together the United States, Europe and Brussels each branch has the advantages of resources, to take Hollywood's technology and produced in the United States. The idea came from Adidas Greater China, as well as working with them long TBWA advertising agency. "In order to crash out of inspiration, we challenge each other." & Nbsp; & nbsp; & nbsp; In addition to advertising, Adidas also hoping to win the attention of outdoor activities. December 8, 2007, in Shanghai Nanjing Road Century Plaza, Adidas is also to a variety of interesting sports interactive games and high-tech experience into the lives of ordinary people. In most of the day in January 2008, the Beijing Wangfujing Street are all over the Adidas outdoor advertising and experience center. Every day, men and women wearing a down jacket lining up in the cold waiting for the afternoon 3-4 point is only one hour of Adidas outdoor experience activities. Many foreign tourists, in order to obtain as diving photograph and Hu Jia Ji Chuan Adidas template or key chain, willing to put valuable time on behalf of the Olympic experience left Adidas. Similar outdoor activities is still Xi'an, Qingdao, Guangzhou and other places to start. According to Bi Po-yuan said that nearly 50 million cheap air jordans online participants. & nbsp; & nbsp; & nbsp; in the frontal battlefields, Nike is obviously difficult to ward off the power. The lack of a title partner of the Olympic Games, it is difficult to take large-scale outdoor activities to promote Nike and Olympic ties. Adidas has good luck continued, in June 2008, "with the 2008 nothing is impossible" themed ad also won the Cannes International Advertising Festival awards. Bi Po-yuan believe that this award so that more people in the world understand China Olympic spirit of solidarity, as well as Adidas influence in China. & nbsp; & nbsp; & nbsp; star Running & nbsp; & nbsp; & nbsp; July 2006, Liu Xiang broke the 110 meters hurdles world record of the day, Nike China The store clerk put on a commemorative T-shirt sales; in August 2007 after the Osaka World Championships Liu Xiang achievement, "Grand Slam", the same day on the development of Nike designed the "Raymond" T-shirts Nike Pan Jianhua, director of the Greater China market, said, "Our long-term goal is to be able to represent Nike in 2008 to convey a voice of Liu Xiang." The latest Nike ad is to show the focus by Liu Xiang, then saying "Who Am I" to arouse the youth to give yourself more personalized labels affixed. & nbsp; & nbsp; & nbsp; While Adidas imperial sword in hand, Nike Shuaqi Bora Bowen Kang also made uneasy. Over the past year, one hand clutching a Nike Liu Xiang and Yao Ming, one hand busy four Taobao, the "guerrilla warfare" play lively. & nbsp; & nbsp; & nbsp; a battle of wits with Adidas nearly 10 Olympic Games, Nike CEO Mark Parker on Olympic marketing has long been clear in the chest?. Especially in the Beijing Olympics, Nike and Adidas superiority almost as obvious - the latter have equity partners, the former have more athletes resources. In almost all the energy to invest in Adidas for Partner status, while Nike steal with 22 Chinese sports team signed an agreement to provide their competition clothing and shoes. & nbsp; & nbsp; & nbsp; there are people in the industry to comment, this is simply to resistant gram tied a safety rope - in 22 teams, regardless of which player won the gold medal, he wore Nike logo contest picture will be repeatedly replayed. While Adidas also flew keep up, he scored all staff clothing and athletes receiving awards, but I'm afraid awards replay number far less than the game itself. & nbsp; & nbsp; & nbsp; ace resources and Yao Ming, Liu Xiang Nike maxi cheap air jordans mum benefit, but also the biggest risk, after all, can not guarantee that they will be outstanding performance in the Olympics and even won the gold medal. However, according to feedback watchers look, Adidas in the hands of five "2" seems no match for Nike's two "king." And with Hu Jia, Sui Feifei's wounded, depressed Chinese football star strategy risk Adidas magnified. Although Nike also encountered a similar situation - Yao Ming injured, but at least it can be hard to use Liu Xiang. & nbsp; & nbsp; & nbsp; in fact, with American culture and ace star to conquer the consumer Nike has always killer. The 1970s and 1980s, Nike is relying on to Jordan and Lewis as the representative of the American culture has captured the Adidas's home European market. & nbsp; & nbsp; & nbsp; "in Nike's eyes, Liu Xiang and Yao Ming is China's Michael Jordan and Lewis - their outstanding performance, unique personality and gentle man, for the majority of Chinese people like . ", vice president of Nike had worked before Rui (Shanghai) Business Consulting Co., Ltd. Frank said. & nbsp; & nbsp; & nbsp; In some industry view, Nike, in fact there are more ferocious trick - Adidas to become a star of the Olympics, Nike happens to quit, it must be the point of manufacture things out to get yourself a star. In June 2008, something about Nike, Li Ning news or will acquire seen in the media. People gaze suddenly turn - local businesses to be acquired first sports brand, everyone's attention turned to the Olympic marketing takeover rumors for a time, speculation, feedback, rumor, created a hubbub. Nike did not say what the final terms, though what it said everything. & nbsp; & nbsp; & nbsp; While Adidas in China lack the "trump card", but it is active in areas outside of China. June 13, 2008, Cuba's Robles 87 to 12 seconds broke the Chinese player Liu Xiang kept 110m hurdles world record. In addition to China, Adidas in many countries we have done Roberts broke the record of celebration, especially in Cuba native, Adidas activities will Cubans excited climax. Just as Adidas has said, the Olympics is gathering people around the world, but in different countries must be differentiated Olympic marketing. & nbsp; & nbsp; & nbsp; Chinese elements & nbsp; & nbsp; & nbsp; In the previous PK, Adidas and Nike winners and losers half. The third round of the ring and go to war, this time is more than "Who will use more Chinese elements." & Cheap foamposites for sale nbsp; & nbsp; & nbsp; 2008, Adidas counters became Olympic enthusiasts paradise. Marked "China", "Beijing 2008," as well as China and India Adidas sportswear in a prominent position, and use the clouds, dragons and bright traditional colors. An Adidas Purchasing Guide said that these clothes are small, but very good sales. Adidas designed Chinese athletes receiving awards also laden with rich Olympic and Chinese-style cloud patterns. & nbsp; & nbsp; & nbsp; In order to show Adidas passion for Chinese culture, at a press conference on January Olympic Games staff and volunteers apparel, Adidas also ingenuity to replace the T-Taiwan traditional opera stage. & nbsp; & nbsp; & nbsp; Nike can only sword easy road, they played cards creative. Earlier this year, Nike launched a new "golden generation" series, Xu Haifeng, Lang Ping, Zhu Jianhua story of three old athlete at the 1984 Olympics in Los Angeles for inspiration, to design a 1984 retro cultural sports products. So many people are born kind, style clothing design the basic copy the 1984 Chinese track and field team clothing, with bright red flags, primarily imperial gold and blue color movement, chest bright yellow "Chinese" word as if history mark. & nbsp; & nbsp; & nbsp; According to a Nike Purchasing Guide, said the series is a limited edition, so many malls and stores are not selling. In this regard, Frank believes that "Nike is mostly in manufacturing gimmick, from this perspective reflects Nike's focus on China Olympic spirit, and not really the pursuit of sales 1984 series, because Nike's target group is mainly young people aged 18-25, The "80" to "1984" did not impressed, let alone deep feelings, probably will not buy " & nbsp;. & nbsp; & nbsp; Nike also took four years to design a series of elements contain Chinese flag, such as the dragon totem, Terra Cotta Warriors, auxiliary first superhero, "up", "forward", five-pointed star, etc., for 22 Chinese sports team competition clothing globrand.com strive refreshing. Not only that, Nike has developed a new athletic shoes with dragon totem, bird's nest and other concepts. A pair of black shoes, show with Obscure dragon totem, cool styling once Lively users. & nbsp; & nbsp; & nbsp; In addition, in order to cater to Chinese consumers worship of technology, from the end of May, Nike themed as "victorious" exhibition in Beijing 798 years. Exhibition hall, the two rows of red patchwork "shoe" are place air jordan 11 space jam for sale d in the most representative of the history of Nike shoes, along with 100 against the resistance of the process description. Many design and creative enthusiasts flock they do not know who is the Adidas and Nike Olympic partners, but mostly dumped in Nike technology. & nbsp; & nbsp; & nbsp; from the Beijing Olympics less than a month, Adidas and Nike are must attack to play a "Chinese Kung Fu." Behind them is the shopping capital of creative shopping. It is said that Adidas has paid three times more than the amount of sponsorship money for marketing, Nike apparently spent a lot of money. & nbsp; & nbsp; & nbsp; next month, sports clubs of PK will enter the deciding game, everyone will be the referee. Frank said that through these rounds of PK, Adidas and Nike have been snarky style: Nike pay more attention to the individual, such as the performance of the star athlete's personal breakthrough and success. Adidas pay more attention to the team, to convey the spirit of teamwork in the brand appeal. Nike focus on creativity, while Adidas is more concerned about the consumer experience. Two styles which will be more to win the market? Answers or will be announced.Nike classic Air Max 90 shoes type, the past two years, no lack of crazy color show, and the latest two will be ranked Top 10. In winter, Nike created a wave version and focus vitality expressive style Ultra Breathe, said recently the most bold design, "Bright Crimson" is also difficult to follow. The new Nike Air Max 90 is now available via HYPE DC purchased. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! Sexy and unassuming you may have overlooked why do the boys have no resistance to girls wearing AJ? - - - - - - - - - - to the tide recommended - - - - - - - - - - Nike Benassi Print Slide black and red flowers Reebok LX8500 Retro Running ShoesJoint Nike Air Huarache all-match silver color metal GS "silver" new color design Reebok Ventilator and South Korea's Kasina launch comments on A: Reebok Ventilator and Kasina in South Korea launched a joint color next: Nike Air Huarache GS all-match silver "silver" new color design have ended with the five major European Leagu cheap jordans for sale e, the football field will focus on all transferred to the 2016 European Cup for France, Nike Football "Spark Brilliance" series of special releases, including Mercurial Superfly V, Hypervenom II, Magista and Tiempo four type of shoes, best for this summer's "football feast" preheating. 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This time for their partner RWTW (Roll With The Winners) sent a "buyers show"". James was basking in his social media, and from the photos he was wearing a RWTW. And shorts, Hoodie hat including retro style, the last on the foot of a pair of Nike Max 90 Air collocation. Looks like Zhan Huang has a certain "accomplishment" in the dressing circle. It's good to wear. How much do the buyers show you? APP download [get], WeChat public number: [get movement tide], scan code with you into the forefront of Sneaker, fashion, more free shoes, true and false identification services, you experience! before we bring A BATHING and APE UNDEFEATED, a joint series, today the official brought Lookbook, BAPE signature type man image, into the classic style shark zip up and Cap cap, are spring and summer essential collection tide. couplet Series in April 14th UNDEFEATED Limited shop starting, later in the global BAPE, STORE, UNDEFEATED stores and online stores for sale. UNDEFEATED POP UP STORE? Hongkong Tongluowan Kingston street 28816102 No. 2 underground APP download [get], WeChat public number: [get movement tide], scan code with you into the forefront of Sneaker, fashion, more free shoes, true and false identification services, you experience!After a series of previews, PUMA and Jay Chou's personal brand, , and PHANTACi's joint series, were finally released. This joint series includes two T-shirts and shoes with matching colors, and all of them celebrate the brand's 10th anniversary with , PHANTACi brand, classic black / White / pink. In this work R968 shoes, in addition to the familiar color, embossed leather represents the magic star and imitation lizard skin texture has become the most unique design, and both sides of the Logo brand to people in parts of the tongue showing. It is reported that this joint single product will be officially landing today PHANTACi shop. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! Sexy and unassuming you may have overlooked why do the boys have no resistance to girls wearing AJ? - - - - - - - - - - to the tide recommended - - - - - - - - - - Nike Benassi Print Slide black and red flowers Reebok LX8500 retro running shoes Converse Modern 2016 winter limited color series, seamlessly combines the essence of sports and modern elements, Air Jordan 12, Retro, Chinese, New, Year, more details of exposure, is that your food? comments on A: Converse Modern 2016 winter color series, seamless integration of the essence of sport and modern elements of a Air Jordan 12 Retro "Chinese New Year" for more details of the exposure, are you?We had the eyes focus has been focused on the Nike Air Max Nike Air Griffey 95 and Max 1, how much left out of another boutique Fresh Water Pack blue water within the kit: Nike Air Force II High help. This pair of shoes vamp is white and black and mixed with water, blue hook and laces, is both simple and fashionable. The popularity of this shoe is indeed Nike, s, Fresh, Water, Pack, water, blue suit, three pairs of sneakers among the lowest, but NBA shoes Wang is very optimistic about its potential value of collection. This shoe is now available in all NIKE stores in the United States and retails at $82. Source: Battle shoes Wang Nike Air Force IINike SB blue suit series April New Express comments on A: Nike Air Force II under a blue suit: Nike SB series April New Expressto Li Fen and Westbrook to Jordan Brand, UA, Parke curry to hand domestic brand PEAK, the two shoes market has been yiboweiping another, came to the summer of 2014, the tide will start another climax, because this summer there will be a number of big name players sponsorship contract. The day before the famous Complex website for our list of a number of summer shoes sponsorship contract for a player, you think which of them some of the most likely change over? 5. Erwin , Kaili 's brand: Nike 4. Damien Lillard 's brand: adidas 3. Paul George 's brand: Nike 2. Kevin Durant 's brand: Nike 1. Cameron Anthony 's brand: Jordan Brand& nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - Brand Dynamics] Adidas Adidas also released four football shoes: 11pro II, F50 adizero four new color IV, Nitrocharge, Predator LZ II - The Black Series color. The release of the Black Series color and a few months before the release of the all-black color + reflective of the series, this time of four black boots have joined a different color in the upper. The newly released Black Series: Adidas 11pro II is the second color after the first release of samba color, F50 adizero IV places rare black color appeared, Nitrocharge of EnergySling this is also black and stealth not the usual fluorescent green, Predator LZ II is used in friction bar berry color. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partners: shoes famous network & nbsp; global fashion brand network & nbsp;)Lightning with Jordan, chemical effects caused 2014-12-27 16:05:06 Last night might be a sleepless night for many people, and why? Because the Air Jordan 1 X Fragment sale at 9:00 this morning! Online shop seconds did the state, than the Spring Festival rush tickets also terrible, because the spring will give you some hope, but the official website to grab your shoes, perhaps only despair, like this pair of shoes for my friends, but also to line up ballot a choice to limit the provisions of 500 people, although some people stifle hope, but to protect these 500 people to have an equal opportunity to compete for this pair of little shoes, when the end of the ballot, some people are happy people worry, of course, already not once, it does not matter, Xiao Bian asked about the side of sneaker you do not smoke in how to do? Bright Weigongcun tell me next, I'm relieved, and this may be true love, but also money is money driven. & nbsp; Nike HyperChase "Think Pink" physical release 2015-09-01 14:41:13 NikeBasketball HyperChase also joined the ranks of the color of the "Think Pink", the pink shoes, with black details, while the mottled pink and white outsole, believed to be in the shoes of the most highlights of the design! Tongue ?? "Kay Yow" Logo marked its identity. Although the shoes has been plagued by criticism, but comprehensive terms, it also considered a good one pair of combat-type shoes. There are currently no sale of the color information is exposed, and interested friends sustained attention under it. & nbsp; Jordan Brand signed place show Jabari Parker 2014-06-27 12:36:47 & nbsp;. In the 2014 NBA Draft just ended, from Duke University, Jabari Parker second overall by the Bucks picked. Subsequently, another good news, Jordan Brand to the rookie threw out an olive branch, then it is signed. Parker authority of the US sports media as "the strongest since high school, James, James and ?????? combination." And he won the 11-12 season, the nation's best high school player. Such a strong player, we hope in the future of the NBA, Jordan Brand can wear boots to show their talent, played a sky. & nbsp; BAIT x Saucony Shadow Original & quot; Cruel World & quot; debut 2013-12-09 00:00:32 California BAIT-known shoe store recently to join the famous sports brand & nbsp; Saucony, in order to protect the animal theme, create this & nbsp; BAIT x Saucony Shadow Original & quot; Cruel World & quot;. & Quot; Cruel World & quot; is a non-profit social organization in Los Angeles, to help needy young people, to provide a good living environment. The order to fit the concept of the protection of animals, shoes in the choice of material is quite elegant, with a special suede, canvas, cork and natural hemp and other materials mixed build, appearance, shoes with navy-based tone, with beige decorative details, cork insoles material was presented, quite special. On the tongue and insole also printed special Logo, in addition, in the production process of shoes did not use any animal-related material or tools. Shoes will be on December 2 in the BAIT shop limited sale.

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